Gill wanted a professional presence online to promote not only her therapeutic services in Melbourne but also her public speaking and media skills. She also had very particular ideas of what she liked and didn’t like design-wise, which meant incorporating elements from a few select favourite sites into the final design, plus her own photographs of herbs and fresh foods, which was an interesting challenge made much easier than it otherwise would be by the flexibility of the Thesis template for WordPress.
Having been an avid blogger on health and wellbeing for many years, Gill also wanted to incorporate her existing blog posts as news articles on the new site. As they were archived at blogspot.com, this involved importing them and applying a new category and tag hierarchy for indexing and navigation purposes. A batch processing tool made this a simpler process than manually editing all those posts would have been. The site design also needed to have a strong separation between the professional services section and the blog articles section, achieved by the separation of certain types of content by coloured block backgrounds.
The end result is a highly individualised website for Gill, offering her a unique profile on the Web.
